Avoid SPAMMING your list!!
Posted by Edward Brown on Thursday, February 5, 2009
Under: Email Marketing/List Building
This year marked the 6th year of CAN-SPAM Act of 2003 but many are still receiving spam emails. Although we are using different kinds of spam blockers, this seems to be not fully effective. This is probably because some Internet marketers still think that it can be effective, as they are even spending a lot of money to do it.
On the other hand, there might be some who are not aware that they are spamming and you may be one of them. They are even surprise when they receiving spam complaints, and subscribers are starting to unsubscribe. If this is happening to you, you should act immediately. Otherwise, you will loose them totally. Here are some of my suggestions.
Put yourself in their shoes. After all, you have been there too. Ask yourself – were you able to explain them well enough that they will receive future emails from you after giving them the free gift? Are you pushing your product? None of us want to receive emails daily containing information about the same product, do you? Therefore, limiting your email to once or twice a week is enough I suppose.
Are your message well-written, or made during the rush hour? It is very important that you review carefully each message before sending them, and be sure it is created in a professional way. A single spam complaint may put your name in the blacklist, and you will regret it. More importantly, never add false information just to make them buy your product. Once you loose your trust from someone, this will be your end.
Lastly, don’t ever be tempted to buy or rent an email list no matter how low the price is. This will only lead you to direct spamming, as you will be sending unsolicited mails. Note that a single reported spam email can get you blacklisted. Therefore, you must contact your email service provider immediately once you received one. Not unless you are really guilty.
On the final note, email marketing is a very useful technique that we can make money from. There’s no good reason to abuse it.
On the other hand, there might be some who are not aware that they are spamming and you may be one of them. They are even surprise when they receiving spam complaints, and subscribers are starting to unsubscribe. If this is happening to you, you should act immediately. Otherwise, you will loose them totally. Here are some of my suggestions.
Put yourself in their shoes. After all, you have been there too. Ask yourself – were you able to explain them well enough that they will receive future emails from you after giving them the free gift? Are you pushing your product? None of us want to receive emails daily containing information about the same product, do you? Therefore, limiting your email to once or twice a week is enough I suppose.
Are your message well-written, or made during the rush hour? It is very important that you review carefully each message before sending them, and be sure it is created in a professional way. A single spam complaint may put your name in the blacklist, and you will regret it. More importantly, never add false information just to make them buy your product. Once you loose your trust from someone, this will be your end.
Lastly, don’t ever be tempted to buy or rent an email list no matter how low the price is. This will only lead you to direct spamming, as you will be sending unsolicited mails. Note that a single reported spam email can get you blacklisted. Therefore, you must contact your email service provider immediately once you received one. Not unless you are really guilty.
On the final note, email marketing is a very useful technique that we can make money from. There’s no good reason to abuse it.
In : Email Marketing/List Building
I am now dead, but I was Edward Brown. this site is now operated by my brother, Morgan Brown, who can be contacted the same way as me.
